Discover the Best SaaS Resources on SaaS Hub

SaaS Resources

  • How we run customer onboarding at ChartMogul + a SaaS customer onboarding template

    When you think about SaaS onboarding, what comes to mind? Scores of help docs and maybe a few automated emails? In reality, onboarding requires significantly more human effort than most people realize. I’m the Director of Onboarding here at ChartMogul, and over the years, I’ve seen what works, what doesn’t, and all the in-between. This …

  • 5 stops, 5 lessons: what we learned from a season of SaaS events

    This spring, we packed our bags and hit the road. ChartMogul’s goals for the start of the 2025 event season were simple. Spend time with customers. Listen more than we talk. Learn what’s shaping SaaS teams today. And walk away better informed; not just about trends, but about the people and ideas behind them. We …

  • Transform customer data with AI-powered enrichment

    We’re excited to bring AI-based enrichment to every ChartMogul customer, across both CRM and Subscription Analytics. Late last year, we quietly rolled out an AI-powered enrichment feature to a small group of customers. What began as an internal tool to enhance our own customer data quickly evolved into something much more impactful. Thanks to valuable …

  • How we reduced Snowflake costs by 70%: a practical optimization guide

    Snowflake is a powerful data platform known for its scalability and ease of use, but its consumption-based pricing requires careful cost management. Without active monitoring and optimization, usage can grow unpredictably and lead to substantial expenses. In a previous post, we shared how our modern data stack enables analysts to build visualizations, deliver customer insights, …

  • Without an ideal customer profile (ICP), your growth is just guesswork

    Defining an Ideal Customer Profile (ICP) forces you to focus, prioritize, and hone in on your specific target market. It seems obvious: focus brings team unity and compounds the impact of everyone’s work. But, for many, the fear of focusing too narrowly creates hesitation to define an ICP, or worse, resistance to implement a common …

  • Stay consistent with sequences that drive results

    Sales success comes down to timing and consistency. But in the day-to-day hustle of managing leads, it’s easy for follow-ups to fall through the cracks or become repetitive and manual. That’s why we’re excited to introduce sequences, a powerful new feature in ChartMogul CRM that helps sales teams automate and personalize outreach, ensuring no follow …

  • How we use automations at ChartMogul

    A little reminder—your sales team has a lot on their plate. You want your reps focused on hunting new business, not manual tasks. The more you can do to make their lives easier, the more they can focus on what they do best: closing bigger, better deals. And that, of course, means more revenue for …

  • Sales and marketing 101 for startups: driving growth together

    When and how to launch sales and marketing is a tough topic for most startup founders. It often means investing a lot of time and money without certainty that it will pay off. But sales and marketing are the backbone of every successful go-to-market (GTM) strategy, and getting them right can be the difference between …

  • A guide to SaaS pricing models

    Pricing a product is tough. You need to maintain healthy margins, stay competitive, and make sure it’s appealing to customers, all at once. And if the product isn’t selling, the first instinct is often to think “the price is too high.” The truth is, the price itself is hardly ever a problem. The issue could …

    • DeepSeek vs Claude vs Mistral: Top GPT Competitors in 2025

      The explosion of large language models (LLMs) has transformed SaaS platforms. Once-dominant ChatGPT (GPT-4) sparked a global AI race, and by 2025 there are powerful new alternatives. Companies now weigh dozens of LLMs – each with its own strengths – when choosing AI to enhance products and automate workflows. In practice, SaaS teams use LLMs

    • The Importance of Email Marketing for Agencies

      Email marketing remains a cornerstone of digital marketing strategies for agencies across the globe. It provides a direct line of communication with clients’ audiences, driving engagement, fostering relationships, and increasing brand loyalty. Harnessing the power of email marketing can lead to successful campaigns and satisfied clients. Below, we explore the various facets of email marketing

    • Google Veo 3: Prompt-to-Film and the Future of AI Videos

      Imagine a science teacher at home, phone in hand, describing the inner workings of a volcano in vivid detail. In seconds, an animated scene of molten rock oozing down mountain slopes appears on her screen, complete with rumbling sounds and a friendly narrator explaining each step. This prompt-to-film magic is no fantasy — it’s exactly

    • OpenAI Assistants API: Orchestration Without Code

      AI assistants have become a powerful way to automate tasks like answering user queries, analyzing data, and managing workflows. OpenAI Assistants API (beta) was built for this purpose – it let developers embed powerful AI chat assistants inside their apps, with features like persistent threads, function calling, code execution (via Code Interpreter), and integrated search

    • Beyond Buzzwords: Real-World AI Applications for Business Leaders

      In an era when executives are bombarded with tech buzzwords, it’s vital to focus on real-world AI uses that deliver business impact. Imagine having “an army of 10,000 super-smart workers willing to do your bidding 24/7 for free.” This vivid idea captures AI’s potential to act as assistants and insights machines, boosting efficiency and innovation.

    • LangChain vs LlamaIndex vs Flowise: Top LLM Frameworks Compared

      The generative AI revolution has driven explosive growth in Large Language Model (LLM) applications. To build these AI-powered apps (chatbots, automated agents, RAG systems, etc.) more efficiently, developers rely on LLM orchestration frameworks. These frameworks provide pre-built components and workflows—abstracting away low-level details—so teams can focus on logic and data integration. As open-source tools like

    • What Is LLM Orchestration? Why SaaS Builders Should Care

      The SaaS landscape is rapidly embracing generative AI. Large language models (LLMs) like GPT-4, Claude, and open-source equivalents are now powering new features—from intelligent chatbots to automated content creation. Analysts estimate that up to 60–70% of routine tasks could be automated by AI, potentially adding trillions of dollars in value. Major platforms (Microsoft, Google, Adobe,

    • RAG SEO: Optimize for AI Answers, Not Just Google Rankings

      In 2025, search isn’t dying — it’s transforming. Chatbots and AI assistants like ChatGPT, Claude, Gemini and Google’s AI Overviews answer questions directly (often citing live sources) instead of showing a list of links. Users “ask” these models rather than type keywords, and they usually get an answer without clicking. In other words, AI models

    • Top LLMs in 2025: Best Large Language Models for AI, SaaS & Development

      The era of large language models (LLMs) is booming. In 2025, “foundation models” or generative AIs like GPT-4, Claude, Gemini, and open-source LLaMA are reshaping AI research, software development, and SaaS products. These transformer-based neural networks excel at tasks from creative writing to code completion and chat. They differ in size, training data, capabilities, and

      • You’re Not Just Shopping for a CMS — You’re Building A Scalable Growth Engine

        If you’re fighting to launch a campaign, wrangling plugins, or leaning on developers for every page update, the issue isn’t your team — it’s your CMS.

      • AI Agents vs. AI Digital Assistants vs. LLMs: Understanding the Differences for Business Impact

        If you log onto LinkedIn on any given day, you’re likely to see a flood of buzzwords and bold claims about technology that's "going to change everything." Sometimes those predictions are right—but often, they fizzle. With AI evolving at breakneck speed, even the most tech-savvy professionals can get tripped up by a rapidly expanding vocabulary. Terms like AI Agents, Digital Assistants, and LLMs (Large Language Models, such as GPTs) are often used interchangeably, but they represent distinct tools with very different capabilities—and very real implications for how businesses operate today.

      • Lifecycle Stages vs Lead Statuses: Navigating the Customer Journey

        While both terms are used interchangeably, they refer to different aspects of the customer journey. Understanding the distinction—and how they work together—helps sales and marketing teams optimize their strategies for better lead management and conversion. Definitions: Lifecycle Stage vs Lead Status & Why They Matter Lifecycle Stage Lifecycle stages represent the  broad phases  a prospect moves through in their journey with a company. These stages are  progressive  (they shouldn’t move backward) and help segment contacts for targeted marketing and sales efforts.

      • Google Ads for B2B: 3 Steps to Drive Scalable, Predictable ROI

        Paid media in B2B often feels like a gamble—budgets vanish into vague clicks, while high-intent buyers slip away unnoticed. But what if you could transform Google Ads from a cost center into a pipeline engine?

      • Mastering HubSpot Breeze AI Prompting: Best Practices for High-Quality Outputs

        Let’s kick off this blog with I firmly believe AI is still a teenager – it knows enough to complete quick and easy tasks but still needs adult supervision. It makes for a great brainstorming buddy and can accelerate ideation by offering fresh perspectives, generating options you might not have considered, and helping break through creative blocks. However, just like a teenager, it occasionally delivers half-baked ideas, misunderstands the assignment, or misses critical context – which is why human oversight remains essential.

      • WordPress vs. HubSpot: Choosing the Right CMS

        Selecting the right content management system (CMS) is a crucial decision that can significantly impact your ability to generate demand and increase revenue. In this guide, we'll dive into the HubSpot vs. WordPress debate, examining the strengths and weaknesses of both platforms, so you can make an informed choice for your business. When considering which platform is best for your business, it's important to understand the impact of shifting markets in regards to content platforms converging with AI, CRM, and CX tools. As of 2025, HubSpot's Content Hub leads this trends, while WordPress still dominates for pure flexibility. HubSpot is known for being marketer-friendly with it's drag-and-drop ease and easy integration into CRM, whereas developers prefer WordPress for complete control. 

      • Beyond CRM: HubSpot's Bold 2025 Vision for AI-Driven Customer Success

        At Spotlight 2025, HubSpot’s message was clear: The future of customer platforms is Fast. Easy. Unified. This year’s theme wasn’t just a slogan—it was a blueprint for how businesses can accelerate growth with AI, seamless collaboration, and frictionless experiences.

      • The Pitfalls of Moving Too Fast in RevOps: Why a Structured Approach is Critical

        Many companies set out to optimize revenue operations with the best of intentions—streamlining systems, reducing inefficiencies, and increasing scalability. However, speed without strategy can do more harm than good. When organizations attempt to overhaul their operations without a clear plan, stakeholder alignment, or transition strategy, they don’t just risk inefficiency—they risk chaos.

      • How to Engage the Modern Buying Committee in 2025

        Ever feel like the list of involved parties when selling continues to grow? Statements like “We’ll need to involve the VP of Finance as well as the Head of Customer Success before determining next steps on our end,” have become increasingly common. Chances are, you’ve heard buyers mention even more decision-makers before a contract discussion begins. 

      • Aletiq secures $6.5M for its SaaS tool focused on product lifecycle management

        Aletiq raised a €6 million funding round led by Point Nine a few months ago (around $6.5 million at current exchange rates). The French startup is announcing the funding round today. Aletiq has been developing product lifecycle management (PLM) software for manufacturing industrial companies working in aerospace, automotive, electronics, luxury, and more. When you think

      • SmartSuite raises $38M to be the final word on enterprise collaboration

        Three founders who built out one of the bigger startups in risk management are scaling a new company to take on another pain point in the world of work. SmartSuite‘s platform lets teams collaborate on projects, build automations around that work, and search and access work across larger libraries of data spanning a disparate number

      • Comstruct raises $13M to simplify the procurement process for construction firms

        When you think about platforms in the construction industry, chances are the concrete slabs designed to support steel beams and tall pillars will come first to your mind. Munich-based startup Comstruct wants to design a different kind of platform for the construction industry — a software platform. At its core, Comstruct is a procurement platform for

      • Nelly raises $51M to digitalize medical practices across Europe

        Nelly wants to become the biggest fintech startup in the healthcare industry. The Berlin-based startup is already working with more than 1,200 medical practices in a handful of European countries. But there are thousands more that could benefit from an upgrade for their administrative workflows. That’s why Nelly recently raised €50 million in funding (around

      • Bench shuts down, leaving thousands of businesses without access to accounting and tax docs

        Bench, a Canada-based accounting startup that offered software-as-a-service for small and medium-sized businesses, has abruptly shut down, according to a notice posted on its website.   “We regret to inform you that as of December 27, 2024, the Bench platform will no longer be accessible,” the notice reads. “We know this news is abrupt and may

      • Hauler Hero wants to bring waste-management software into the 21st century

        After nearly four years of working in sales at tradesperson software company ServiceTitan, Mark Hoadley (pictured above) was looking for a change and to potentially start something of his own in a similar industry. Hoadley’s brother-in-law and now co-founder, Ben Sikma, was working on M&A in the waste-management space at the time. Sikma discovered how

      • Nuon helps companies deploy their software into their customers’ cloud accounts

        Jon Morehouse launched PowerTools in 2019 to help companies ship static sites and serverless apps to their cloud accounts on providers like AWS and Azure. When a customer asked him if they could use PowerTools to deploy their software into one of their customer’s cloud accounts, Morehouse was skeptical. Morehouse told TechCrunch that after that

      • Stigg makes it easy to change your SaaS pricing

        Stigg (not The Stig, just Stigg) describes itself as “the first scalable monetization platform for the modern billing stack.” There’s a lot going on in that sentence, but what it comes down to is that the startup, which on Wednesday announced a $17.5 million Series A round, helps SaaS companies model pricing, create pricing pages,

      • Volta, a Shopify for B2B transactions, raises biggest pre-seed round of Italy

        Volta, a new startup with a team split between two headquarters in Milan and Paris, has secured a €6 million pre-seed round ($6.3 million) to develop a new vertical software-as-a-service platform focused on B2B sales. In more practical terms, the Volta team pitches its product as an equivalent to Shopify but focused on B2B transactions.

      • How Headless CMS Supports Compliance, Speed, and Scalability in Fintech Content Delivery

        The demand for accurate, rapid, and compliant content is critical for the evolving financial technology (fintech) industry to maintain customer trust and operational effectiveness in a continuously shifting landscape. The fintech sector is increasingly regulated, subject to forced compliance at accelerated paces, and destined for growth. Therefore, a headless Content Management System ... Read more The post How Headless CMS Supports Compliance, Speed, and Scalability in Fintech Content Delivery first appeared on SaaS Metrics.

      • How to Edit Images Using OpenAI GPT-Image-1 API

        OpenAI’s GPT-Image-1 API is revolutionizing the way developers and creatives approach image editing. By combining advanced multimodal capabilities with intuitive text prompts, it enables precise and high-quality image manipulation directly through code. Whether you’re looking to generate new visuals, edit existing images, or create variations, gpt-image-1 offers a robust solution. What Is ... Read more The post How to Edit Images Using OpenAI GPT-Image-1 API first appeared on SaaS Metrics.

      • A Digital Marketer’s Guide to Car Shipping

        In the mobile and convenience-driven society we live in, car shipping has evolved from a niche service into a mainstream necessity. From individuals relocating across the country to online vehicle buyers and dealerships managing inventory across state lines, the demand for vehicle transport is booming. For digital marketers, this presents a unique ... Read more The post A Digital Marketer’s Guide to Car Shipping first appeared on SaaS Metrics.

      • Agility As A Strategy In Tech And Terrain

        In a world where change is the only constant, agility has become more than a nice-to-have—it’s a strategic imperative. From the digital realm of software development to the physical demands of land management, the need to pivot, adapt, and respond with precision is transforming the way we operate across industries. The Rise ... Read more The post Agility As A Strategy In Tech And Terrain first appeared on SaaS Metrics.

      • What Businesses Need to Know About Choosing the Right 3PL Software

        Have you ever wondered if there’s a smarter way to manage your logistics without all the stress and manual tracking?  That’s a question a lot of businesses ask themselves as they grow. Whether you’re a new company starting to expand or a seasoned logistics provider scaling up operations, understanding the value of ... Read more The post What Businesses Need to Know About Choosing the Right 3PL Software first appeared on SaaS Metrics.

      • Second Chances: The Strategy of Respin Slots

        In the online casino gaming world, innovative mechanics are introduced to improve engagement and retention. Respin slots are one of the latest mechanics to emerge in casino gaming. This mechanic gives players a second chance to boost their incomes on certain spins. While a spin’s result is final in standard slot games, ... Read more The post Second Chances: The Strategy of Respin Slots first appeared on SaaS Metrics.

      • The Internet’s Favorite Jewelry Pieces You Need in Your Collection

        Have you ever wondered which jewelry pieces can instantly brighten your day and add a joyful sparkle to your style? Imagine exploring a collection of stunning accessories that fill you with excitement, radiate charm, and celebrate your unique personality. In today’s dynamic fashion world, the internet is buzzing with incredible finds that ... Read more The post The Internet’s Favorite Jewelry Pieces You Need in Your Collection first appeared on SaaS Metrics.

      • Risk Analysis Displayed Through Real-Time Financial Charts

        Data has always driven risk calculation, with institutions relying on figures to identify the probability of market downturns or unexpected price fluctuations. However, the rapid acceleration of modern technology has drastically changed how this data is presented and interpreted. Real-time financial charts are now indispensable tools that offer clarity, immediacy, and actionable ... Read more The post Risk Analysis Displayed Through Real-Time Financial Charts first appeared on SaaS Metrics.

      • Slot Gacor Hari ini: The Art of Designing Addictive Slot Games

        Slot games are some of the most popular forms of entertainment in the world, both in land-based casinos and online platforms. But have you ever wondered what makes them so irresistibly addictive? The key lies in a delicate balance between art and science. Game developers combine creativity, psychology, and cutting-edge technology to ... Read more The post Slot Gacor Hari ini: The Art of Designing Addictive Slot Games first appeared on SaaS Metrics.

      • How to Use SparkToro + LLMs to Do Marketing Magic

        Most folks who follow me know I’m a bit of a late adopter and skeptic of AI. Yes, it can do some impressive things that takes humans a long, painful amount of time to replicate. But, they’re also stereotype machines whose reasoning and capabilities, especially in the creative and novel needs that marketing demands, isn’t replacing even 1% of jobs…

      • “AI will replace all the jobs!” Is Just Tech Execs Doing Marketing

        Over the weekend, I went digging for evidence that AI can, will, or has replaced a large percent of jobs. It doesn’t exist. Worse than that, actually, there’s hundreds of years of evidence and sophisticated analyses from hundreds of sources showing the opposite is true: AI will almost certainly create more jobs than it displaces, just like thousands of remarkable…

      • Seriously, please stop with the new acronyms. It’s still SEO: Search Everywhere Optimization.

        It’s a day ending in Y, which means my social feeds are filled with people attempting to rebrand the acronym “SEO.” Look, I ain’t here to rain on your parade, so if you love calling it AIO or GEO or EIEIO, be my guest. I haven’t been an SEO for more than seven years, despite what all the “top SEO…

      • A Marketing Conference That Actually Changes Your Mindset

        There are tons of marketing conferences. Most follow a familiar formula: slick slide decks, broad-strokes keynotes, case studies you’ve seen before, and maybe a tote bag to take home. But when you’re deciding where to spend your budget, time, and energy, the real question is: Which event will actually make an impact on me? That’s the question we asked ourselves…

      • You’ve Done the Audience Research… Now What?

        Our friend Tommy Walker, founder of The Content Studio, contributed the following, superb, much-needed article; thank you sir! Tommy was the Editor-in-Chief at ConversionXL, the first marketing hire at Shopify Plus, and Global Editor-in-Chief at QuickBooks. As a 20-year career veteran, his methodologies have contributed to 10-figures in revenue, and have become integral to developing category-defining brands. You’ve just wrapped…

      • Zero Clicks Does Not Mean Zero Sales

        Look, I get it. The new world of a zero-click web, where search engines, AI tools, and social networks hoard traffic and send fewer and fewer visits out is scary. For a lot of businesses, especially those in publishing or those funded by CPM ads, it’s gonna get ugly. A world of declining traffic means many of us need to…

      • What Does the Coolest Graph in SparkToro Show You?

        Last week, we launched the latest version of SparkToro, replete with a plethora of new features and upgrades. And over the past 10 days, we’ve been answering a flurry of questions about the product, including one that’s come up so often, it deserves its own blog post. That question: “What are the Search & AI Tools and Social Networks graphs…

      • Want better marketing output from your AI Tools? Give it real data about your customers.

        An overwhelming number of marketers are using AI tools to bolster their campaigns, their tactical output, and even their strategic ideas. I don’t actually recommend all of those (AI can seriously mislead you on strategy, and using it to write anything you’re going to publish directly is a recipe for unsubscribes), but there are some clever, high-quality marketing use-cases out…

      • The Fastest Way to Understand Your Audience Without Talking to Them

        “Talk to your customers” is one of the most common pieces of advice in marketing. And it’s not wrong. But it’s also not always realistic. Maybe you don’t have direct access or contact information for these folks. Maybe your team doesn’t prioritize customer interviews. Maybe you’re a founder wearing seven hats, or a marketer who doesn’t have a warm list…

        • 16 Exceptional Benefits of Change Management and How to Implement Key Components

          Photo Attribution: fatmawati achmad zaenuri/Shutterstock.com Most businesses probably realize that change is constant. The question is then, how can these changes be planned for and guided through as smoothly as possible. Well-planned change management strategies can help lower the possibility of difficulties and help bring about streamlined transitions. [More]

        • 30 Excellent Customer Service Values with Examples and Strategies for Developing Your Own

          Photo Attribution: eamesBot/Shutterstock.com At the center of outstanding customer service lie core values that guide interactions with customers and shape the overall service experience. [More]

        • Comprehensive Guide to IT Redundancy and Why It is Essential

          Photo Attribution: elenabsl/Shutterstock.com Most businesses today have become critically dependent on IT systems and their availability. Without systems to provide redundancy and backups, IT downtime could prove very expensive. Large organizations can be looking at costs of up to $1-5 million per hour in the event of system-wide outages. This doesn't include potential penalties or legal fees in case of data breach or otherwise. [More]

        • Top 20 Customer Pain Points with Examples and Solutions

          Photo Attribution: inspiring.team/Shutterstock.com Discovering and addressing customer pain points is essential for any business aiming to excel in customer satisfaction and retention. These pain points include the difficulties and frustrations customers encounter when engaging with products or services. These can directly influence their overall experience and perception of a brand. [More]

        • CX Technology Fully Explained with 18 Innovative Examples

          Photo Attribution: Grinbox/Shutterstock.com Customer expectations continue to change as technology changes. They expect more from businesses. But businesses have the opportunity to meet those demands, and set themselves apart from competitors. [More]

        • 16 Innovative Ways to Use Blockchain in Customer Service

          Photo Attribution: Tun_Thanakorn/Shutterstock.com Technology is shaping customer experiences and brand loyalty. As businesses strive to meet changing consumer expectations, blockchain technology emerges as a powerful tool to support this. [More]

        • 15 Cutting-Edge Ideas for Improving Customer Service in 2024

          Photo Attribution: Creativa Images/Shutterstock.com The world of customer service is constantly evolving, especially given modern technology. With this comes changing consumer expectations. Then, innovation becomes paramount. In 2024, technology, data, and customer-centric strategies converge to shape how organizations approach customer service. [More]

        • The Complete Guide to Customer Service Knowledge Management

          Photo Attribution: 365daysStudios/Shutterstock.com Customer Service Knowledge Management is essential to the smooth operation of any customer service, Customer Experience (CX), sales and account management teams. [More]

        • Automated Self-Service: Fully Explained and 31 Best-Practice Do's and Don'ts

          Photo Attribution: VectorMine/Shutterstock.com Automated Self-Service is quickly becoming necessary for streamlining support processes, enhancing efficiency, and empowering both end-users and support personnel. Unlike traditional support models which rely heavily on human intervention, it uses the latest technologies and predefined workflows to enable users to resolve issues, access resources, and perform tasks autonomously. [More]

        • The Power of Differentiated Value Crafting a Winning Sales Pitch

          Think about it this way: when you’re trying to sell something, especially software, it’s easy to just show off all the cool things your product can do. This is like giving a product walkthrough. Many people, especially founders from technical backgrounds, incline towards this because they want to avoid sounding like that pushy “used car

        • Stop Guessing Your Price: A Practical Guide to Software Pricing

          At Business of Software, we often hear from founders: “We’ve built something that people genuinely use and value. But we have no idea how to price it.” It’s a common and challenging problem. Pricing decisions are rarely straightforward; they come loaded with uncertainty, emotion, and long-term consequences. This is the part no one really prepares

        • Mikey Trafton – Thank You

          I’m very sad to report that Mikey Trafton has died, unexpectedly and far too young. Mikey was an extraordinary human. He was introduced to us by Jason Cohen at WP Engine who told me I should have him speak. Jason said Mikey was a brilliant story-teller with an exceptional ability to communicate and explain though

        • Business of Software Europe 2025: A Recap of Two Days of Insights and Connections

          Cambridge delivered. And so did you. Last week, founders, product leaders, and software builders from across the globe gathered in the historic halls of Churchill College for two days of insight-packed talks, honest conversations, and the kind of community you don’t find just anywhere. BoS Europe 2025 wasn’t just a conference. It was a chance

        • Two 7.5-Minute Big Ideas Not to Miss at BoS Europe 2025

          Lightning talks are back at Business of Software Conference. They are fast, focused and packed with insights – sharp perspectives from experts, leaving you with actionable takeaways in just 7.5 minutes. At BoS Europe 2025, we’re featuring two standout applications that discusses some of the biggest challenges in leadership and product development. Meet Steve McLeod

        • Beware the Scam: BoS Attendee List is NOT for Sale

          At BoS, trust and meaningful connections are at the core of what we do. We have never and will never sell attendee, speaker or community contact details. Your information is private, and we keep it that way. If you ever receive a message claiming otherwise, it’s simply not true. Red Flags to Watch Out For

        • No One Talks About the Messy Middle – We Do

          The messy middle is where real progress happens, tough decisions are made, and leaders are forged. At this year’s Business of Software Conference Europe, we’re discussing frameworks, strategies, and lessons that help you push through uncertainty and come out stronger. Here’s the full schedule and flow for two days of action-packed learning on 31 March

        • The Conference That Will Change How You Think About Running a Business

          Twice a year, the Business of Software Conference brings together some of the sharpest minds in software, product, and entrepreneurship. But this isn’t just another conference, it’s a place where your assumptions get challenged, your ideas get stretched, and you walk away seeing things in a whole new light. Next in-person conference: BoS Europe 2025

        • The Power of BoS Connections

          At Business of Software (BoS), we believe conferences are about building relationships that lead to significant change, not just for insightful conversations. Over the years we have received many accounts of guests who met at BoS and went on to collaborate and create amazing things. Mark Stephens and Chika Emebo from IDR Solutions, loyal participants

          • Crazy Egg vs Hotjar: One’s Built for Speed, the Other for Control

            When it comes to understanding what your users are doing on your website, Crazy Egg and Hotjar are two of the most popular tools on... The post Crazy Egg vs Hotjar: One’s Built for Speed, the Other for Control appeared first on The Daily Egg.

          • 5 Unbounce Alternatives & Competitors for Landing Pages

            Sometimes the Unbounce offering isn’t enough. Other times it’s not what you need, but it’s close. While this CRO platform checks the core boxes to... The post 5 Unbounce Alternatives & Competitors for Landing Pages appeared first on The Daily Egg.

          • 5 Ways Google Analytics Is Inaccurate (+ How to Improve Data Quality)

            The July 1st, 2024, sunsetting of Universal Analytics (UA)—colloquially known as Google Analytics 3 (GA3)—introduced all sorts of data discrepancies and migration issues for users... The post 5 Ways Google Analytics Is Inaccurate (+ How to Improve Data Quality) appeared first on The Daily Egg.

          • Whitespace in Web Design (How to Use It and Examples)

            When it comes to web design, whitespace is something that’s easy to overlook. But strategically using your white space is just as important as picking... The post Whitespace in Web Design (How to Use It and Examples) appeared first on The Daily Egg.

          • 4 Eye Tracking Systems: How They Work & What They Cost

            Eye tracking used to be a high-cost tool reserved for labs and elite research teams. Today, it’s much more affordable, and an increasingly popular option... The post 4 Eye Tracking Systems: How They Work & What They Cost appeared first on The Daily Egg.

          • Analytics Without the Overwhelm: Meet Crazy Egg Analytics

            You shouldn’t need a GA4 cheat sheet just to understand where your website traffic is coming from. Crazy Egg’s analytics tools are built for real... The post Analytics Without the Overwhelm: Meet Crazy Egg Analytics appeared first on The Daily Egg.

          • Long Copy vs Short Copy: When To Use Each

            As a rule of thumb, use short copy when you have a limited window of opportunity to nudge a customer toward an action, as is... The post Long Copy vs Short Copy: When To Use Each appeared first on The Daily Egg.

          • Customer Journey: How to Map and Actually Improve It

            Knowing what the customer journey is and how to make it better for your target audience is key to good UX.  In this post, we’ll... The post Customer Journey: How to Map and Actually Improve It appeared first on The Daily Egg.

          • 7 UX Mistakes Everyone Makes (+ How to Fix Them Today)

            A UX mistake is anything that gets between the user and what they came to do. It could be: UX mistakes matter because if your... The post 7 UX Mistakes Everyone Makes (+ How to Fix Them Today) appeared first on The Daily Egg.

                • How to Crush Your Next Joint Commission Audit Without Burnout

                  If your Joint Commission audits feel like a fire drill, you probably have a workflow problem. The post How to Crush Your Next Joint Commission Audit Without Burnout first appeared on Process Street | Process & Project Management Software.

                • Calderys’ Blueprint for Faster, Smarter Global SAP Workflows

                  Calderys, a global leader in high-temperature refractory solutions, supplies critical materials to industries like steel, cement, and petrochemicals. With operations across Europe, the Americas, and Asia—including the UAE—the company supports extreme industrial environments with tailored, high-performance products. The post Calderys’ Blueprint for Faster, Smarter Global SAP Workflows first appeared on Process Street | Process & Project Management Software.

                • CRMs Failed Them, So Atlas Fiduciary Automated Their Way to Success

                  Discover how Atlas Fiduciary Financial used Process Street to automate workflows, reduce errors by 85%, and boost compliance and efficiency. The post CRMs Failed Them, So Atlas Fiduciary Automated Their Way to Success first appeared on Process Street | Process & Project Management Software.

                • From 1 Week to 1 Day: 1818 Venture Capital’s New Spin on Intern Onboarding

                  Managing investments in tech startups demands precision. With a portfolio spanning 30 companies, including notable investments like Currensea, Willo, and Sidekick, and 12 successful exits under its belt, 1818 Venture Capital (eighteen-eighteen) was no stranger to pressure. Behind the scenes, their intern onboarding workflows were growing increasingly complex. Relying on lengthy email chains, scattered documents, The post From 1 Week to 1 Day: 1818 Venture Capital’s New Spin on Intern Onboarding first appeared on Process Street | Process & Project Management Software.

                • Setting Expectations: The Key to a Successful Employee Onboarding Experience with Caroline Yost

                  Onboarding isn’t just about introductions and paperwork—it’s about ensuring new hires feel equipped and engaged from day one. In this episode of the Employee Onboarding Podcast, Erin Rice speaks with HR expert Caroline Yost about the one thing most onboarding processes get wrong: a lack of clear expectations. The post Setting Expectations: The Key to a Successful Employee Onboarding Experience with Caroline Yost first appeared on Process Street | Process & Project Management Software.

                • The Secret to Meaningful Employee Onboarding with Jen Bergren

                  In this episode of the Employee Onboarding Podcast, Jen shares insights from her research and experience on why successful onboarding is about fostering relationships, confidence, and belonging from day one. The post The Secret to Meaningful Employee Onboarding with Jen Bergren first appeared on Process Street | Process & Project Management Software.

                • The Hidden Connection Between Onboarding & Your Bottom Line with Megan Weizel

                  Onboarding isn’t just an HR process. It’s the foundation for business growth. From creating white-glove candidate experiences to aligning stakeholders early, Megan Weizel, Managing Partner and Career Strategist at Salmela, shares actionable strategies that will change how you think about recruiting, onboarding, and keeping top talent. The post The Hidden Connection Between Onboarding & Your Bottom Line with Megan Weizel first appeared on Process Street | Process & Project Management Software.

                • Beyond Day One: Creating an Onboarding Experience That Sticks with Victoria Cooke

                  Victoria Cooke’s path to HR wasn’t typical—and that’s exactly why her insights stand out. A former large-scale event planner, Victoria now sees onboarding as an experience to be designed, not a box-ticking exercise. As Manager of People and Culture at Happy Money, she joined Erin Rice on the Employee Onboarding Podcast to share her secrets for creating authentic, high-impact onboarding processes. Victoria’s event-planning background gives her a unique edge. She spots overlooked moments in onboarding that build trust and engage employees from the start. Her approach? A blend of empathy, creativity, and simplicity—crafted to make onboarding both human and memorable. The post Beyond Day One: Creating an Onboarding Experience That Sticks with Victoria Cooke first appeared on Process Street | Process & Project Management Software.

                • How Salesforce & Process Street Nailed Client Onboarding at Scale

                  Client onboarding is key to customer success, but scaling it across global teams is a challenge. Salesforce, a worldwide SaaS leader with 49,000+ employees, solved this by using Process Street to standardize and automate its onboarding process. Challenge: Scaling Client Onboarding Without Losing Quality With customers across industries and regions, Salesforce needed to: On top The post How Salesforce & Process Street Nailed Client Onboarding at Scale first appeared on Process Street | Process & Project Management Software.

                • Breaking Down Committed Credit Facilities for B2B SaaS

                  If you’re newer to committed credit facilities, here’s a quick breakdown of how we typically structure them for SaaS companies. It’s not a one-size-fits-all model, but there are some consistent features that make the approach flexible and scalable for recurring revenue businesses. The post Breaking Down Committed Credit Facilities for B2B SaaS appeared first on SaaS Capital.

                • AI Adoption Among Private SaaS Companies and Its Impacts on Spending and Profitability

                  Since the launch of ChatGPT in late 2022, AI has dominated both discourse and funding dollars in the SaaS industry. With opinions ranging from existential threat to limitless opportunity, we were keen to extend our annual survey to cover several questions on AI in order to glean just how it is being incorporated by private SaaS companies and what the impact has been to date on spend. The post AI Adoption Among Private SaaS Companies and Its Impacts on Spending and Profitability appeared first on SaaS Capital.

                • 2025 Benchmarking Metrics for Bootstrapped SaaS Companies

                  SaaS Capital works with both VC-backed and bootstrapped SaaS companies and has seen the advantages of both approaches. However, one situation that is especially interesting is bootstrapped SaaS companies with $3M to $20M in Annualized Run Rate Revenue (ARR). Growing from a pre-revenue startup to $3M (scale-up phase) marks a significant shift and bootstrapping from $3M to $20M creates enormous value for owners. To help support bootstrappers during their scale-up, we wanted to focus on 2025 benchmarking metrics for scale-up stage bootstrapped SaaS companies. The post 2025 Benchmarking Metrics for Bootstrapped SaaS Companies appeared first on SaaS Capital.

                • GRRumbling About Retention Metrics, or, Pitfalls in Measuring SaaS Churn

                  Revenue retention – whether Gross Revenue Retention (GRR) or Net Revenue Retention (NRR) – is the most prominent SaaS-specific metric in our industry. At its best, retention can quickly paint a picture of the health of a SaaS company and give a useful view of both relative and absolute performance. A major goal with SaaS retention calculations is for you and outside stakeholders to be able to compare your performance meaningfully with other comparables. The post GRRumbling About Retention Metrics, or, Pitfalls in Measuring SaaS Churn appeared first on SaaS Capital.

                • 2025 Spending Benchmarks for Private B2B SaaS Companies

                  How much do SaaS companies spend on customer support or marketing? In day-to-day SaaS company operations, questions like the above are common. So, we asked survey takers what percentage of revenue is spent on cost of goods sold, customer support/success, selling costs, marketing costs, research & development, and general and administrative. This post summarizes the benchmarking data. The post 2025 Spending Benchmarks for Private B2B SaaS Companies appeared first on SaaS Capital.

                • SaaS Capital AI Update for 2025 Q1

                  Each February SaaS Capital's annual survey of private B2B SaaS companies attracts more than a thousand responses. Respondents are typically CEOs, CFOs, or key execs. For 2025, we added a few questions about how companies are actually using AI. There was a striking result in AI usage based on the size of the company. Small and bigger companies are approaching AI very differently, in a “barbell” effect where smaller companies have a more extreme approach. The post SaaS Capital AI Update for 2025 Q1 appeared first on SaaS Capital.

                • Interest Rates: More to Know Than Just the Headline Number

                  While private rates in the mid-to-high teens remain elevated compared to the past decade-plus, they are in line with rates for sector peers in the public market. Moreover, from a borrower’s perspective, these rates may actually be considered relatively attractive when one accounts for current US Treasury rates. The post Interest Rates: More to Know Than Just the Headline Number appeared first on SaaS Capital.

                • 2025 Private SaaS Company Valuations

                  The SaaS Capital Index™ stands at 7.0 times current run-rate annualized revenue. Data for bootstrapped companies yields a predicted private SaaS company valuation multiple of 4.8x while data for equity-backed companies yields a predicted valuation multiple of 5.3x. The post 2025 Private SaaS Company Valuations appeared first on SaaS Capital.

                • How to have a 95% Gross Revenue Retention Selling SaaS to Small Businesses

                  The article examines the methodology behind ServiceTitan's reported 95% gross revenue retention (GRR) in its IPO documentation, noting that the approach excludes downsells and only accounts for complete churns, which can result in a higher GRR figure. While the 95% figure is impressive, the analysis suggests that a more typical annualized GRR for small businesses in the building trades would likely be lower, aligning with industry norms. The post How to have a 95% Gross Revenue Retention Selling SaaS to Small Businesses appeared first on SaaS Capital.

                • Who To Hire As The First Salesperson In Your Startup

                  This is going to sound difficult and run contrary to the industry conventional wisdom, but bear with me. When a B2B SaaS startup is hiring their first salesperson, I think they should look for someone who: Is a dyed-in-the-wool seller … Continue reading → The post Who To Hire As The First Salesperson In Your Startup appeared first on Kellblog.

                • “All Models Are Wrong, Some Are Useful.”

                  “I have a map of the United States … actual size. It says, Scale: 1 mile = 1 mile. I spent last summer folding it. I also have a full-size map of the world. I hardly ever unroll it.” — … Continue reading → The post “All Models Are Wrong, Some Are Useful.” appeared first on Kellblog.

                • Three Ways To Get Fired as CEO

                  While I could write the equivalent of 50 Ways to Leave Your Lover when it comes to variations on how to get fired as CEO, the purpose of this post is simply to discuss three things CEOs can say to … Continue reading → The post Three Ways To Get Fired as CEO appeared first on Kellblog.

                • A CEO’s High-Level Guide to GTM Troubleshooting

                  I’ve written about this topic a lot over the years, but never before integrated my ideas into a single high-level piece that not only provides a solution to the problem, but also derives it from first principles. That’s what I’ll … Continue reading → The post A CEO’s High-Level Guide to GTM Troubleshooting appeared first on Kellblog.

                • Your Competitive Analyst Should Not Be Named Harvey Balls

                  Does your competitive analyst introduce themselves like this? If so, you’ve got a problem. Not only because his younger brother Big is a controversial employee over in DOGE but, more importantly, because old Harvey is not defining his job correctly. … Continue reading → The post Your Competitive Analyst Should Not Be Named Harvey Balls appeared first on Kellblog.

                • How AI Is Transforming SaaS Contract Management

                  When I founded Concord nearly a decade ago, the contract management landscape was clear-cut and siloed: legal owned contracts, period. Today, that reality has been completely upended — and nowhere is the shift more visible than in AI SaaS contract management, where finance and ops teams are stepping into roles once exclusive to legal. This The post How AI Is Transforming SaaS Contract Management appeared first on SaaS Mag.

                • How to Build a Regulatory SaaS with Broad Applications

                  The regulatory landscape is a maze of evolving requirements, tight deadlines and intricate state and federal mandates. For companies operating in regulated industries — whether in healthcare, insurance or finance — compliance isn’t just a box to check. It’s an essential part of doing business. However, the process can be time-consuming and prone to errors, The post How to Build a Regulatory SaaS with Broad Applications appeared first on SaaS Mag.

                • Accelerating Time to Revenue in 2025: Why Most Fail

                  With Q1 well underway, businesses are now deep into executing their 2025 plans. For many CEOs and Boards, the priority this year is clear: reducing time to market and accelerating revenue generation. What Does Accelerating Time to Revenue Mean? From conversations with executives, there are various ways to define this: Broadly, these can be categorized The post Accelerating Time to Revenue in 2025: Why Most Fail appeared first on SaaS Mag.

                • How Generative AI Disrupts SaaS

                  Remember when software-as-a-service (SaaS) was the Next Big Thing? In the event, it took more than four years for SaaS to reach a 2 percent market share in the global enterprise software market. The current Big Thing, generative artificial intelligence (gen AI) reached that level in about a year. Looking ahead, gen AI is primed The post How Generative AI Disrupts SaaS appeared first on SaaS Mag.

                • Top 5 No-Code Platforms to Supercharge AI Automations

                  Looking to introduce powerful AI automations to your stack, but don’t have the right coding skills? Luckily, advancements in AI bring top-tier solutions that help you create your platforms faster. These are our top picks for no-code platforms that will have you building in minutes: Top 5 No-Code Platforms Make This platform allows seamless data The post Top 5 No-Code Platforms to Supercharge AI Automations appeared first on SaaS Mag.

                • Workday’s Barbara Larson on Finance, SaaS & Employee Power

                  Workday‘s chief financial officer, Barbara Larson, knows a thing or two about what it takes to grow a successful SaaS business. With a broad finance background, she’s also got a technology edge to her. Combining her love for numbers and technology has paid off and its undoubtedly benefitted Workday. “Finance is something I was always The post Workday’s Barbara Larson on Finance, SaaS & Employee Power appeared first on SaaS Mag.

                • SaaS Events Review: SuperReturn North America

                  Today’s Connections Shape Tomorrow’s investments SuperReturn North America 2024, one of the premier private equity and venture capital conferences in North America, was held from November 12-13, 2024, at the Marriott Marquis in Times Square, New York City. The event attracted over 900 attendees, including 300 Limited Partners (LPs) and 450 General Partners (GPs), and The post SaaS Events Review: SuperReturn North America appeared first on SaaS Mag.

                • How Rob Walling Created a Thriving SaaS Community with MicroConf

                  When Rob Walling made his first foray into the SaaS universe, SaaS enthusiasts were on their own. In 2005, when Walling started blogging about SaaS and startup-building with a friend, he wasn’t sure exactly who he was writing for or whether anyone would care. But he was gratified to find that not only were people The post How Rob Walling Created a Thriving SaaS Community with MicroConf appeared first on SaaS Mag.

                • Adam Tzagournis: The Future of (Financial) Modeling

                  Financial models are an important way of predicting a company’s future performance. By identifying key business drivers and making assumptions about how they will develop, you can create a picture of future revenues, expenses and more. While this may seem like a simple enough exercise, many business owners and CEOs struggle to create useful financial models.   To better understand how to create good financial models, The post Adam Tzagournis: The Future of (Financial) Modeling appeared first on SaaS Mag.

                  • SaaS Web Design Agencies you can work with in 2024

                    List of SaaS Web Design Agencies Choosing the right web design agency can make a significant impact on your business’s online success. For SaaS companies, finding an agency that understands the nuances of your industry is crucial. The following list highlights the best SaaS web design agencies for 2024, each offering unique skills and services. The post SaaS Web Design Agencies you can work with in 2024 appeared first on UserActive.

                  • 10 Best SaaS Design Agencies In 2024

                    List of top 10 SaaS Design Agencies This article provides you with a list of top 10 SaaS Design Agencies you should know in 2024. If you’re involved in the world of SaaS and you’re not familiar with these agencies yet, you should be! Among these 10 SaaS design agencies, you’ll find everything you need The post 10 Best SaaS Design Agencies In 2024 appeared first on UserActive.

                  • Increasing SaaS Sign Ups And Conversions With A UI Redesign

                    Peter spoke with John Wright, Co-founder of StatsDrone. StatsDrone is a B2B data analytics software tailored for the affiliate marketing sector, automating sales and commission tracking for webmasters while centralizing their data. John shared with Peter: The significant impact of redesigning StatsDrone on user perception and business growth, resulting in improved conversion rates and increased The post Increasing SaaS Sign Ups And Conversions With A UI Redesign appeared first on UserActive.

                  • 3 Pivotal Moments Bootstrapping To $2M ARR

                    Peter spoke with Justin Gerena, Co-Founder of SiteSwan. SiteSwan enables agencies, publishers, designers, and entrepreneurs to effortlessly create professional websites for small businesses within minutes, without the need for coding or technical skills. During their conversation, Justin discussed: Defining the Ideal Customer Profile (ICP).  Harnessing the power of sales tracking to leverage data for business The post 3 Pivotal Moments Bootstrapping To $2M ARR appeared first on UserActive.

                  • From UX Designer To SaaS Founder

                    Peter interviewed Gaurabh Mathure, Co-Founder of Tydy. Tydy, an Employee Data Platform, simplifies employee data and document management. It streamlines processes across HR, IT, and Vendor apps, ensuring a seamless, personalized experience for employees from onboarding to offboarding. Gaurabh discussed with Peter: Tydy’s role in streamlining data for an enhanced employee experience. His UX design The post From UX Designer To SaaS Founder appeared first on UserActive.

                  • Introduction To The SaaSiest Community

                    A few weeks ago, Peter talked to Thomas Sjöberg & Daniel Nackovski, the Co-Founders of SaaSiest. SaaSiest is a community-driven initiative aimed at fostering dialogue and knowledge exchange to empower European B2B SaaS professionals and companies. In this interview they share: Their experiences as co-founders of SaaSiest and their extensive roles in the SaaS industry. How the The post Introduction To The SaaSiest Community appeared first on UserActive.

                  • Creating Opportunities With SaaS Acquisitions

                    Peter spoke with Jarno van der Linden, Co-Founder of Wezoo. Wezoo is the ultimate flexible workspace solution, offering no subscriptions, on-demand access, and pay-per-use working. Expect to hear: The strategic focus on the supply side before addressing the buy side as a key to their success. Acquisitions have enhanced their technology and scalability in the The post Creating Opportunities With SaaS Acquisitions appeared first on UserActive.

                  • Why Your SaaS Needs a Product Design Agency

                    Introduction The success of a SaaS product is, in big part, determined by its design. An expert product design agency brings a unique blend of creativity, technical knowledged, and user empathy to the table, qualities that are key in designing SaaS products that stand out. Let’s look at why a product design agency is not The post Why Your SaaS Needs a Product Design Agency appeared first on UserActive.

                  • How a Product Design Agency Can Help Scale your SaaS

                    In the world of SaaS, scalability is not just a goal but a necessity for success. As SaaS products look to grow their user base and expand their service offerings, the role of product design becomes increasingly important. Product design agencies, with their specialized expertise and creativity, play a key role in this scenario, helping The post How a Product Design Agency Can Help Scale your SaaS appeared first on UserActive.

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